For local businesses, Google My Business (aka Google Maps listings) reviews are key. They are one of the first things that show up when someone Google’s your business name or, in some cases, the products/services you offer in your area. Prospective customers will use these reviews to determine whether or not they will buy from...Read More

  Forgive me for reminding you that the 2017 holiday season is just around the corner. I’m really not the kind of person who starts counting down the days until I can eat pumpkin pie in March. Still, it’s time to start working on your holiday marketing, so let’s talk about some trends we expect...Read More

Recently we shared some big news with SEOs all over the world: Google has officially announced the release of its Penguin Update 4.0. Penguin now becomes part of the core Google algorithm and runs in real time. Before we see what impact these changes will have on the search industry, let’s take a look back. The...Read More